Marlin Character Inflatable Costume Keeps Customers Happy

Customers Ask for Car Wash Express's Marlin Character Inflatable

Fast, friendly and wet… few things could be a more appropriate representative of a speedy car wash than a marlin. That's precisely why Car Wash Express chose this creature as its front man (front fish?).

Standing about eight-feet tall, the marlin costume is the latest addition to the marketing department of this high-volume wash.

While their new character inflatable costume has only been in use a short while, she has already made an impact. Brett Meinberg, President of Car Wash Express, tells us, "We have not had [our inflatable mascot] long, but people already love it, and when we do not have it out, they ask for it."

With a primary goal of branding the washes, Brett has plans to use his new inflatable street side to capture the attention of passersby. In addition, entertaining kids who visit one of the five Car Wash Express locations with their parents is also in the works.

Is it possible to form an opinion of an inflatable mascot in a short time frame? Sure it is. "This is the best marketing investment I have ever made. This thing is just plain amazing!" We agree 100%.

automotive industry inflatables, inflatable tents, trade show displays, Featured in Landmarketing Issue 60

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What Others Say About Landmark Creations

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

"[Our inflatable tunnel has] increased players & parents enthusiasm and recognition in the league for having a good program."

- W. Forrestal, Apex Sports Authority

"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"

- Holly Vittengl, Gladiator Assault Challenge