MAX Credit Union Gets Noticed with Giant Logo

MAX Credit Union's Giant Logo Is Easily Spotted

The goal was simple. MAX Credit Union wanted a way to get noticed at events. Something simple. Something professional. Something immediately recognizable. But with so many choices, which would be the best option?

"Landmark provided the right information I needed to help me to determine the best type of inflatable to meet our needs. No other company I talked with gave me such complete information," explains Kathleen Champion, Marketing Specialist with MAX. The decision? A giant inflatable logo square (sometimes also called a mattress).

Because it is a simple and versatile shape, it lends itself well to a wide range of occasions. "We will use the giant logo at community events and credit union events. We used the inflatable logo for the first time at a college baseball game sponsored by MAX. With Montgomery’s AA baseball Tampa Bay Rays affiliate, The Montgomery Biscuits, MAX brought the baseball teams from the University of Alabama and Auburn University to town to play each other at Riverwalk Stadium, home of the Biscuits. The inflatable logo looked great out in center field!"

Featured in Landmarketing Issue 33

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What Others Say About Landmark Creations

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

"People love the inflatable! It's been a great photo op for History Center guests."

- Laura Geffre-Rick, Minnesota Historical Society

"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"

- Scott Adams, Liquid Box Inc.

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Lelia King, Charlotte Center City Partners