Cold-Air Inflatables, Perfect for Grabbing Attention on Mobile Marketing Tours

Manhattan Oil's Cold-Air Inflatable Revved Up Their Mobile Marketing Events

Performance. Speed. Freedom. Harley riders are known for their love of the open road. They also have a reputation as being fanatical about their bikes. No wonder they trust products like Manhattan Oil's Liquid Horsepower (LHP) octane booster and fuel treatment.

To make sure it keeps its name in front of its customers, Manhattan Oil decided to take it to the streets.

With the help of Landmark Creations, Manhattan Oil was equipped with an eight-foot-tall inflatable product replica that exactly matched its bottle. During tradeshows, bike rallies at Harley dealerships and other mobile marketing events, Manhattan Oil displayed its cold air inflatable to reinforce its brand. Gaining product awareness was tops on its marketing wish list, and this colorful, larger-than-life replica got the job done.

Gaining more recognition, lots of positive comments and even some press coverage on local TV and radio stations and in local papers is great. But, knowing they could quickly deflate, pack and ship their cold-air inflatable to the next mobile marketing event was even better! (OK, maybe not, but it sure makes life on the road a whole lot easier.)

Featured in Landmarketing Issue 28

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What Others Say About Landmark Creations

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"Thank you so much for getting the arch to us in time for our event! The arch looked great and we couldn't of been happier with the look. Looking forward to ordering another arch from you for our 2013 events!"

- Holly Vittengl, Gladiator Assault Challenge

"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."

- April Lo, SKA Events