Inflatable Archway Helps City Sponsor Youth Race at Lower Cost

Inflatable Arch Saves (and Raises) Funds for Parks & Recreation

For several years, the City of Beloit, Wisconsin, had been renting an inflatable archway for its Annual Dirty Dash Mud Run, a popular local youth race open to kids ages 4 to 18. But rental fees were proving too costly.

That's when Parks & Recreation Coordinator Sonya Hoppes turned to Landmark Creations. "We did extensive research about product, company, and customer service," she relates. "We trusted Landmark Creations to stand behind the product."

Closely following Hoppes's direction, Landmark designed and built a giant inflatable archway, complete with removable signage. Standing 15 feet high and 26 feet wide, the vivid red custom inflatable makes a dramatic impact. And so far, says Hoppes, it has been a big boon for Beloit.

"Overall, this purchase will more than pay for itself in savings from the annual rental fees," she says. "We anticipate that it will last well beyond the time estimated."

While it mainly serves as the starting line for the Dirty Dash race at Beloit's Big Hill Park, the versatile inflatable archway can serve other purposes, too. "We also hope to partner with other community events," says Hoppes, "and recover even more funds through a minimal charge to outside groups. It will be a win/win for all involved!"

Featured in Landmarketing Issue 60

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What Others Say About Landmark Creations

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.

"People love the inflatable! It's been a great photo op for History Center guests."

- Laura Geffre-Rick, Minnesota Historical Society

"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."

- B. Eble, Hot Stuff Foods

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

"Our giant peach is brand new to us and will help us gain name recognition in our community at health fairs, county fairs, farm markets, school events and almost any event we take it to."

- Greg Stone, Peach Tree Healthcare

“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”

- Vaughan Cutillo, Montauk Brewing Company