Inflatable Stage Props Add Fun to Neon Trees' Concert Tour
Fun Concert Stage Prop Highlights Neon Trees' Pop Psychology Tour
Pulling off a successful concert tour means having a wicked-cool design company behind you. From stage design to inflatable stage props, Look Up Point Design added dynamics, innovation and a serious dose of "Wow" to Neon Trees' Pop Psychology tour.
The crowning touch was when they commissioned Landmark Creations to develop a truly one-of-a-kind inflatable.
Was it an inflatable band logo? No. An inflatable guitar? Uh… nope! Center stage in a prism of bright neon colors (of course) was a six-foot tall, 49-pound brain. Designer Kristie Roldan explains, "The inflatable is a 3D replica of an element on Neon Trees' Pop Psychology album cover. It is a great, fun piece of the tour's production design."
From "Sleeping with a Friend" to "I Love You (But I Hate Your Friends)" and "Voices in the Halls," the band rocked through every set in every city dancing around the brain. In fact, the brain dance continues on the Neon Trees' tour for 10 weeks this summer.
Why Landmark? "After seeing a little of what Landmark Creations could do via their website photos, I called and spoke with Tom about the possibilities and options we would have in making a brain appropriate for our tour. After speaking with other companies we had found online, it was clear that Landmark Creations could give us the best product for our money."
The brain not only continues to serve as a rad inflatable stage prop, but Kristie also knew it would find its way onto social media, giving this cool balloon a viral life of its own.
Featured in Landmarketing Issue 50
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Inflatable Mascot Brings Larger-Than-Life Presence to School Sporting Events
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Inflatable Archway Directs the Way for Children in Local Church
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Landmarketing Issue 50 - Summer 2014
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Landmark on Location: Art Under a Bridge
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Landmark on Location: Critical Coordination Tips that Save Time
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Inflatable Product Replica Provides Photo Ops Through Event Marketing
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Giant Inflatable Logo Represents New Relationship-Based Brand
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Landmark on Location: Precise Placement Takes Great Care
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What Others Say About Landmark Creations
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- P. Donaldson, American Cancer Society
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”
- David Parker, Pacific Road Runners Club
"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."
- Mason-Harrison, Jarrard Enterprises
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s
"I chose Landmark Creations because they had a reasonable price for a customized inflatable. The other inflatables featured on their site made me confident that they could produce exactly what I was looking for."
- Sara Chadeck, KONO 101.1 FM
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."
- Heidi Sammon, Minnesota Twins