Custom Inflatable Oval Shaped Logo Catches Attention for Hooters Restaurants

Inflatable Logo for Hooters' Pro Cup Racing Series

Hooters restaurants sent their oval inflatable and Naturally Fresh inflatable up and down the east coast to follow the Hooters’ Pro Cup Racing Series. How did they position? Around the outside of the racetrack.

That put them in the perfect spot to be caught on camera by Speedvision throughout the event. Because inflatables are commonly used at races, Hooters knew their oval and salad dressing jar would be a success.

And did it work? Yes! At each event two important things happened. The race was covered by Speedvision (and the inflatables appeared on TV), and the fans got hungry and went to Hooters (where they no doubt had salads with Naturally Fresh dressing on them)! Due to the continued success of inflatables used at racing events, Hooters is adding more balloons to its storehouse.

Fast move Hooters!

Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45

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What Others Say About Landmark Creations

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

“We wanted to convey our 'money-saving' message; what better way than a 14-foot-tall inflatable booth with money flying around in it?”

- B. Hoffman, Hydra-Flex

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

“The huge cereal bag could be seen from anywhere and was a nice draw to gather people to the tents we had set up.”

- Anika Hage, WatersMolitor

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- Lelia King, Charlotte Center City Partners

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation