Custom Inflatable 101X Logo Draws Crowds for KROX Radio Remotes
Radio Station Uses Inflatable Logo at Events
Radio stations are in the business of drawing a crowd. They have to be in order to bring in business for themselves and their advertisers. When KROX FM in Austin, Texas needs lots of traffic at live broadcasts, concerts or sporting events, it pulls out the big guns. (Or should I say the big X?)
Their inflatable 16-foot tall, giant, red “X” is a definite eye-catcher. Combine the strong visual impact of this inflatable with the blasting sounds from their mega-sound system and you have a crowd just waiting to happen.
Repeated bookings of 101X live events are surefire proof that this inflatable can keep the beat. Jammin’!!
Featured in Landmarketing Issue 07, Featured in Landmarketing Issue 45
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Landmarketing Issue 07 - Summer 2003 -
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What Others Say About Landmark Creations
“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”
- Ed Chaney, Ed Chaney Tire Center Inc.
The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.
- J. Werth, Ivar's Restaurant
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- Lelia King, Charlotte Center City Partners
"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."
- Jackie Allen, March of Dimes
"Landmark created two inflatable Truman the Tigers for us, and they were incredibly easy to work with, as well as very affordable."
- Michelle Froese, Missouri University









