Northernrn State Bank of Virginia's Inflatable Dog Mascot, Otis, is a Local Legend

Otis the dog accompanies his owner, the President of Northern State Bank of Virginia, to work every day faithfully. He's become quite a fixture and is considered one of the team.

In fact, Otis is so well loved, he's moved into the position of official bank mascot. Because the public loves him so, his presence is often requested at community events. But for such a small creature, crowds are not always a good thing. Enter Otis the inflatable mascot.

The perfect solution was to create an inflatable Otis that could be used as a parade balloon and in other capacities. Nicknamed "Big O," this inflatable mascot has become almost as popular as the original. Bank representative Jodi Laeupple commented, "The whole town looks forward to seeing the big Otis balloon during parades and local events. Big O really makes a statement!"

Since Landmark inflatables are multipurpose, they can easily be used as parade balloons, outside a storefront during the grand opening, on your rooftop to announce specials and in dozens of other ways. And when they are as cute as Otis, everybody wants to stop and take a look!

Featured in Landmarketing Issue 27

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What Others Say About Landmark Creations

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"

- Art Boulet, Muddy Monk

“He’s fantastic! And already promised to four stores... Thank everyone for all their great work.”

- Precision Tune Auto Care

"[There was] fun, excitement, and encouragement for everyone to actually walk under/through [the arch] and it worked. We have cheerleaders and small children at the finish line by the arch handing out stickers, saying ‘I did it.’ Before we had the arch, [people] would straggle in anywhere."

- Jackie Allen, March of Dimes

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.