Custom Inflatable Colon Tunnel Used by Barnes-Jewish Hospital to Educate Community
Inflatable Colon Tunnel Promotes Community Outreach & Education
Take one look at the Alvin J. Siteman Cancer Center at Barnes-Jewish Hospital and you'll notice something quickly… they have a passion for education. There's good reason for that.
Many forms of cancer can be treated more diligently or completely prevented with proper education and early screenings. Such is the case with colon cancer.
With community outreach being a primary activity at the Siteman Cancer Center, it only made sense that they would want a marketing tool which was proven to attract crowds. A custom inflatable colon tunnel was the perfect solution.
Unusual to say the least (even curious), the inflatable colon tunnel does its job of raising eyebrows well. While onlookers make their way through the colon, they are educated on the phases of the disease as well as preventative measures that can (and should) be taken.
And you know what else? In some areas, it costs half as much to produce your own custom inflatable colon tunnel as it would be to rent one. When we asked Barnes-Jewish's Community Health Coordinator, Liz Kalicak, why she chose Landmark Creations, the bottom line was cost: "I did some research online and found that it cost half as much to have a colon made. So, rather than renting one, we decided to have Landmark Creations make one for us. I knew it would be a quality product after speaking with someone who had worked with Landmark before. It has been absolutely great!"
Featured in Landmarketing Issue 36
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Landmarketing Issue 36 - Winter 2011 -
The Ultimate Block Party Inflatable Archway Helped Create a New Future through Play -
Cold-Air Inflatable Product Replica Captures Attention with Style & Versatility -
Custom Inflatable Colon Tunnel Raises Awareness about Colon Cancer -
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What Others Say About Landmark Creations
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"
- Art Boulet, Muddy Monk
“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”
- Lelia King, Charlotte Center City Partners
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"
- Laura Repreza, KTLM Telemundo 40
"People love the inflatable! It's been a great photo op for History Center guests."
- Laura Geffre-Rick, Minnesota Historical Society
The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.
- J. Werth, Ivar's Restaurant
"Just wanted to say how much we LOVE our inflatables. We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."
- Mike Hennessy, Carnegie Science Center