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Hotter'N Hell Hundred Inflatable Race Archway

Hotter'N Hell Inflatable Start Arch at Bike RaceHotter'N Hell Bicycle Race, Created in 1982 by the Wichita Falls Bicycle Club, Celebrates Wichita Falls' 100-year Anniversary

It is now the largest single-day 100-mile bicycle ride in the nation attracting over 10,000 racers from all across the globe. In celebration of their 25th anniversary, Hotter'N Hell Hundred wanted to do something truly spectacular for this year's race. That's why they teamed up with Landmark Creations, designer of inflatable mascots, arches, and more.

Two balloons were chosen: An 18' x 40' inflatable arch and a 30' inflatable mascot. The inflatable arch was a half decagon-shape displaying the colors of the race along with the traditional flames. The five-sided arch was selected for its unique appearance and its ability to easily accommodate sponsor banners. The other inflatable was designed to replicate the mascot Pyro Pete. Complete with racing shorts and bulging biceps, Pete captured the spirit of the race with his "let's do it" stance and facial expression.

Both the inflatable arch and mascot were produced using seven-ounce and 18-ounce vinyl-coated, nylon fabric. They were equipped with internal blower systems that allowed them to inflate quickly and remain upright until the event ended. Landmark Creations is proud to have been a part of this exceptional event. Through inflatable mascots and arches that were larger than life, this internationally acclaimed bicycle race was able to celebrate its silver anniversary in style.

Looking for more creative marketing ideas? Visit our online galleries!

Inflatable Archways  |  Race Management Inflatables

Featured in Landmarketing Issue 19


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What Others Say About Landmark Creations


"Just wanted to say how much we LOVE our inflatables.  We tested them in our lobby where they were, of course, an instant hit for school group photos. Our leadership was quite pleased with the durability and the realism."

- Mike Hennessy, Carnegie Science Center

The inflatable complements our messaging since Ivar’s is a quirky restaurant that’s known for its antics.

- J. Werth, Ivar's Restaurant

"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."

- Sean Conway, Arch and Loop

"Our Landmark Creations blast tunnel made for an incredible night and it was exeremley well received by the players, coaches and fans. Thanks to you and your team for a first class effort. Regards."

- Glenn Mastro, Watchung Hills Warriors Touchdown Club

“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”

- David Parker, Pacific Road Runners Club

"We had a very positive experience working with Landmark Creations and were very impressed with their service and how quickly we were able to receive our inflatable. The product is high quality and super easy to use, which makes a huge difference when setting up."

- Missy Keiper, Avera McKennan Foundation