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Custom Inflatable Mascot Generates PR for Pet Services Firm

Wagly Custom Inflatable Dog Mascot at Trade ShowCustom Inflatable Mascot Draws Customers to Pet Services Campus

When Wagly Pet Campus came to Tustin, California, they faced a daunting challenge. As a comprehensive veterinary company, they offered a wide array of services (including vet care, daycare, grooming, and more) all at one convenient location.

This was just what local pet parents wanted, but how could Wagly get the word out to these potential customers?

 The answer: a custom inflatable mascot named Winston. Designed and built by Landmark Creations, the 8-foot-tall Golden Retriever boasts melting brown eyes, big floppy ears, and a huge, endearing smile. On the base beneath his paws, icons and captions convey the full range of Wagly's services.

According to Susan Waters, Wagly Campus Director, Winston's the perfect PR ambassador. After stealing the show at Wagly's gala grand opening, he's been drawing crowds at other events. Says Waters, "People love to take pictures with the inflatable [mascot] and tag our business in their social media posts."

The company plans to feature their cute inflatable pooch at corporate events, fairs and festivals, and other local venues.

Considering a custom inflatable to help promote your business? Let's discuss your needs and take it from there.

Featured in Landmarketing Issue 59

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What Others Say About Landmark Creations

"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."

- B. Eble, Hot Stuff Foods

"People love the inflatable! It's been a great photo op for History Center guests."

- Laura Geffre-Rick, Minnesota Historical Society

"We are able to directly track customer traffic caused by the boot, so we know the inflatable boot paid for itself within the first year."

- Jerry Kavsh, Renton Western Wear

"Since they were purchased, these Sonic areas have attracted a great deal of attention when using the cup at the store or at special events in the community. [...] You have been excellent to do business with, always letting us know about any special deals and shipping the items quickly so we can start putting them to work. I appreciate your attention to our group of Sonics and for handling your business in a very professional manner, always delivering any information I need when making a decision. Here is a special thanks, with a "cherry on top."

- Mason-Harrison, Jarrard Enterprises

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- R. Stever-Zeitlin, General Mills

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- Glenn Mastro, Watchung Hills Warriors Touchdown Club