Custom Inflatable Mascot Generates PR for Pet Services Firm
Custom Inflatable Mascot Draws Customers to Pet Services Campus
When Wagly Pet Campus came to Tustin, California, they faced a daunting challenge. As a comprehensive veterinary company, they offered a wide array of services (including vet care, daycare, grooming, and more) all at one convenient location.
This was just what local pet parents wanted, but how could Wagly get the word out to these potential customers?
The answer: a custom inflatable mascot named Winston. Designed and built by Landmark Creations, the 8-foot-tall Golden Retriever boasts melting brown eyes, big floppy ears, and a huge, endearing smile. On the base beneath his paws, icons and captions convey the full range of Wagly's services.
According to Susan Waters, Wagly Campus Director, Winston's the perfect PR ambassador. After stealing the show at Wagly's gala grand opening, he's been drawing crowds at other events. Says Waters, "People love to take pictures with the inflatable [mascot] and tag our business in their social media posts."
The company plans to feature their cute inflatable pooch at corporate events, fairs and festivals, and other local venues.
Considering a custom inflatable to help promote your business? Let's discuss your needs and take it from there.
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Landmarketing Issue 59 - Spring 2017
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What Others Say About Landmark Creations
"The speed of production was remarkable. We now have eight Hot Stuff balloons that will travel all over the USA to invite people to try our great-tasting pizza."
- B. Eble, Hot Stuff Foods
“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”
- Ed Chaney, Ed Chaney Tire Center Inc.
“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”
- B. Campbell, Enterprise Beverage Group, LLC
“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”
- Christy Bernard, Tony Chachere’s
"Give our races a 'big event' feel. They look cool in photos and videos, and they help us establish the look and feel of our brand."
- Sam Abbitt, Savage Race
"I liked the way Tom listened and shared his ideas with me so that I could use the canyon like I needed. Tom hit a home run with my model. His input made all the difference in the world"
- Laurie Henry, Trinity Science Solutions LLC