Sapporo's Giant Inflatable Beer Bottle at Cherry Blossom Festival

Sapporo Inflatable Towers Over the Crowd At Cherry Blossom Festival

Washington DC is famous for many things: One of which is large crowds. On an average day, tourists flood the downtown streets to view the White House, Washington Monument, Lincoln Memorial and other sites. When you add the food and fun of the annual Cherry Blossom Festival, you've really got a pile of people on your hands.

How do you draw attention to your product and brand in the middle of all the hustle and bustle? With a 30-foot tall inflatable advertising balloon!

Custom inflatables really shine at public events and festivals because of their unique ability to tower over crowds. Several advantages of giant inflatable advertising balloons include becoming a landmark ("Just meet me by the Sapporo bottle") and brand reinforcement ("I want a beer. Hey, they have Sapporo!"). And, of course, if, like Sapporo, you have a retail outlet onsite, custom inflatables also help generate more sales.

View More "Beverage Industry Marketing Inflatables" Articles

Custom Inflatable Distillery Makes a Spirited Impact

Custom Inflatable Bottle Makes a Splash at the Super Bowl

Inflatable Replica Bottle Raises Visibility for New Craft Vodka

Golf Ball Inflatable Sphere Drives Foot Traffic at Legendary Celebrity Tournament

What Others Say About Landmark Creations

"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."

- Dennis Bateman, Carnegie Science Center

"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"

- Laura Repreza, KTLM Telemundo 40

“We knew Landmark was the only company that would be able to understand our vision and work to make it come to life.”

- P. Donaldson, American Cancer Society

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

“Everywhere it goes, folks go out of their way to catch a glimpse of the colorful inflatable.”

- B. Campbell, Enterprise Beverage Group, LLC