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Landmarketing Issue 61 - Spring 2018

L5766 Katy Perry Lion HeadLandmark's in the News!

From Rockefeller Center to rock concert tours, Landmark's custom inflatables are taking center stage. And the trade publishing world is applauding.

In its August 2017 issue, Specialty Fabrics Review spotlighted "Seated Ballerina," a stunning inflatable sculpture installed at New York's Rockefeller Plaza between May 12 and June 2, 2017. Designed by artist Jeff Koons and built by Landmark Creations, the 45-foot "Ballerina" was authentic in every detail, right down to her tutu and toe shoes. Best of all, she helped raise funds (and awareness) for the International Centre for Missing and Exploited Children.

Then, in January 2018, Lighting & Sound America showcased an inflatable stage prop – a giant geometric lion head – built by Landmark Creations for iconic pop singer Katy Perry's 2014-2015 Prismatic World Tour. Featured during Perry's performance of her hit song "Roar," the custom inflatable blazed with spectacular LED lighting – including huge, luminous eyes – remote-controlled for thrilling effect.

LED-Enhanced Inflatables: The Latest Bright Idea
Perry's inflatable stage prop is just one brilliant example of LED's dazzling possibilities. Want to learn how LED lighting can enhance your custom inflatables? See our article in this newsletter.

Check Out Our Newest Case Studies for Even More Inspiration
Plus, connect with us on Facebook, Twitter, Pinterest, and other social platforms. And watch for our upcoming updates on trends and innovations.

Until next time, I wish you success in all your promotions!


Stephanie Meacham

Stephanie Meacham | VP of Operations


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What Others Say About Landmark Creations


"Give our races a 'big event' feel.  They look cool in photos and videos, and they help us establish the look and feel of our brand."

- Sam Abbitt, Savage Race

“The likeness to our company mascot was amazing. We used the balloon at the Winn Dixie Home & Garden show ... and we have had rave reviews.”

- Christy Bernard, Tony Chachere’s

"The inflatable arch allows for safe and easy setup and takedown. People have raved about the arch and have made requests to have it at their events."

- Karen Klevesahl, SMET Construction

“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”

- B. Gerety, Veryfine Products, Inc.

“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”

- Amy Daugherty, California Coast Classic

“This has created tremendous buzz around town and we have received a great deal of compliments on the Big Tire. Exposure is my goal, and the inflatable does that better than anyone, including me, can do at these events. The Big Tire never takes a break, gets tired or has to take a call. It just keeps shining bright and the kids love it.”

- Ed Chaney, Ed Chaney Tire Center Inc.