Tour director Christian Coffey turned to Landmark Creations for a sculpted inflatable centerpiece to help bring Kendrick Lamar’s GNX tour visuals to life. Inspired by the album’s cover art, this custom-built Buick Grand National car was cloaked in matte red fabric and illuminated from within. Designed to inflate in under one minute mid-show, the inflatable car was engineered for seamless deployment on two 8-foot rolling carts. Its cool-white DMX lighting creates a subtle glow through the fabric until it’s revealed in full. Used throughout Kendrick’s international tour, this inflatable art installation helped build suspense and create a powerful moment on stage — adding both drama and dimension to a high-impact concert experience.
“The setup is so easy. We have had event tents and other promotional items in the past that were a nightmare to set up and break down. The inflatable is now the easiest part of the setup, and probably the most identifiable.”
“The inflatable finish arch looked fantastic! Local media was also there filming, so photos and videos of our race were viewed by many with our logo front and center.”
"After speaking to a number of vendors, Landmark Creations had the professionalism, customer service, ingenuity, and creativity that we did not find elsewhere."
"[The logo] helped us create a better presence, improved foot traffic, became a photo backdrop and helped us have the best-looking booth at the events,"