The New York Aquarium used outdoor advertising in the community to increase traffic to their new exhibits. This giant inflatable sea lion encouraged visitors to meet the aquarium's multitalented sea lions and their trainers.
"The Adventure Colon is so rewarding for our organization. Everyone that walks through it is just in awe and learn so much when we guide them through it."
"This year’s event was the highest attended in some time, and the [inflatable] astronaut, front and center on our Portico, was a great visible draw from all over the area."