This parachute-themed M&M's inflatable display was placed at the Mars Theater in Wisconsin during the annual Experimental Aircraft Association Air Show to increase attention for the M&M brand.
"Simply put, the bobbleheads were a real hit at TwinsFest. Over 21,000 fans attended the two-day event raising more than $100,000 for the Twins Community Fund charities."
“Not only have they been extremely impactful, attracting hundreds of potential consumers to our sampling teams, but the ease in which we can install them has been a great help...”