To support Kendrick Lamar’s 2025 tour visuals, tour director Coffey Black collaborated with Landmark Creations on a custom inflatable art piece modeled after a classic air freshener. Suspended above the stage and paired with oversized inflatable dice, this 14-foot display served as a dramatic and unexpected visual anchor. Simple in palette and striking in form, it added scale, contrast, and a touch of surrealism to the tour’s evolving stage design—proving once again that impactful visuals start with bold ideas.
"Landmark worked with us to make sure our client was satisfied with the product. They provided great customer service and got us answers when we needed them."
“[The inflatable arch] created a wonderful backdrop to brand our events, capture our sponsors in the photos used by the participants, and made it easy to travel down the coast of California without taking up too much space on our trucks.”
"We had the inflatable hockey player out in front of the coliseum and it caused such a crowd! Thanks for the professional job you and your company did for me!"
- Scott Adams, Liquid Box Inc.
"We usually have to keep the arch up for at least 30 minutes after our races since so many people want to get their photos taken with it!"