Ask Landmark - Episode 1: Three Basic Types of Advertising Inflatables
Minnesota based custom advertising inflatable manufacturer, Landmark Creations, answers common questions about custom inflatables. Episode 1 explores the three main types of advertising balloons (inflatables).
Episode 1: Transcript
Steph: Hi there! Stephanie from Landmark here with our first edition of our video "Ask Landmark", a series where you get to ask all the burning questions you have about custom inflatables. I'm here today with our president, Tom Meacham...
Tom: Hi Everybody!
Steph: and we're going to start off with the most frequently asked question of all; What keeps these things inflated?
Tom: Well, inflatables are broken into three different categories; cold-air inflatables, which have an electric fan that runs continuous while they're being used, helium inflatables, which are typically like a blimp. They have a gas inside of them; they float. And airtight Inflatables which are point-of-purchase displays, or "beach ball" technology.
Steph: So, when someone calls in, how do you help them decide which inflatable's right?
Tom: Well, after talking with them and learning about their project, we look at cold-air inflatables which will be used outdoors for mobile displays, it's a more durable, woven fabric.
Steph: Which one do you see purchased more often?
Tom: The cold-air inflatable, by far, is the most common, simply because of its durability. Helium balloons are used primarily to locate a facility or retail location, and an airtight balloon is a static display that is usually a product replica.
Steph: Super! Well, stay tuned while we answer your questions every week here at Landmark. If you have a question for us, go to our website at www [dot] landmark creations [dot] com and click on "Ask Landmark".